Vietnamese Fashion Market Report - Blanke & Soul

This paper sliced and diced the Vietnamese and Global Fashion Market Report through authentic sources and PESTLE model.

Additionally, Blanke & Soul - a domestic fashion brand in Vietnam who is specialized in providing menswear following minimal style was taken as an example to analyze a Vietnamese fashion brand by SWOT model, brand performance, Fashion Value Chain, and target customer analysis.

In this paper, Sustainability is also a green core to compare the sustainable standard of the Vietnamese label by the Tripple Bottom Line model (TPL model).

This paper provided me with many soft and academic skills as market-research skill, competitive analysis, 4P's analysis.

More Detail: https://drive.google.com/file/d/1X9_1D1CbTc-YL-ewLyySeBPy-Jrv1xVU/view?usp=sharing